Marketing Notes
Peter Schiff is probably wondering why his book (Crash Proof) isn’t flying off the shelf the way he’d anticipated. Maybe it’s because of this unfortunate typo on his blog:
“Cash Proof: How To Profit From The Coming Economic Collapse”
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Now he’ll have to play catch-up — offer a big discount and headline it, LOSS LEADER.
Comment by Al — June 5, 2009 @ 5:17 pm